15 Best Fundraiser Websites for Individuals

15 Best Fundraiser Websites for Individuals

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The world of fundraising has evolved significantly with the rise of online platforms. More and more individuals are turning to these platforms to raise funds for personal expenses, creative projects, charitable causes, and everything in between. With so many options available, it’s crucial to choose the right fundraising platform that aligns with your goals and maximizes your chances of success.

In this article, we have carefully selected the 15 best fundraiser websites for individuals based on criteria such as user-friendliness, features, fees, and success stories. These platforms offer a range of services tailored to different fundraising needs and causes. Whether you’re looking to run a t-shirt fundraising campaign, leverage corporate matching gifts, or find potential donors through prospect research, there’s a platform for you.

Here’s a high-level overview of the top 15 best fundraiser websites for individuals that will be covered in detail in this article:

  1. Donately: Customizable donation forms and seamless peer-to-peer fundraising capabilities.
  2. Double the Donation: Facilitates fundraising through corporate matching gifts.
  3. DonorSearch: Helps individuals identify potential donors through prospect research.
  4. Bonfire: Top choice for running t-shirt fundraising campaigns.
  5. Shopify: Suitable for building fundraising websites with its eCommerce functionality.
  6. SendGrid: Powerful tool for running email fundraising campaigns.
  7. Patreon: Membership-based fundraising website for creators/nonprofits.
  8. Webflow: Empowers nonprofits to design/build professional websites without developer help.
  9. Instapage: Creates engaging campaign landing pages with A/B testing tools.
  10. Squarespace: Streamlines content marketing for fundraisers.
  11. Experiment: Funds scientific research through an all-or-nothing platform setup.
  12. Indiegogo: Crowdfunding platform for creative projects.
  13. EdCo: K-12 sector fundraising platform with direct support for students/teachers/parents/mentors/coaches/community leaders.
  14. Kiva: Microlending fundraiser website for poverty alleviation.
  15. ABC Fundraising: Offers a wide variety of products for fundraising campaigns.

In the following sections, we will delve into each platform, exploring their features, benefits, and success stories to help you make an informed decision in your fundraising journey. Let’s get started!

1. Donately

Donately is an ideal platform for individuals looking to kickstart their online fundraising campaigns. With its user-friendly interface and robust features, Donately provides a seamless experience for both fundraisers and donors. Here are the key features and benefits of using Donately:

Customizable Donation Forms

Donately offers a wide range of customizable donation forms, allowing you to design a unique and compelling donation page that aligns with your campaign’s branding. You can easily add custom fields, images, and videos to create a personalized experience for your donors.

Peer-to-Peer Fundraising

Donately makes it easy to engage your supporters in fundraising by enabling peer-to-peer campaigns. You can empower your donors to create their own fundraising pages and share them with their networks, expanding your reach and maximizing donations.

Text Messaging Features

Donately understands the importance of personal communication in effective fundraising. With its text messaging features, you can send personalized messages to your donors, keeping them engaged and informed about your campaign progress.

Software Integration Options

Donately integrates seamlessly with other software tools to enhance your campaign management. Whether you need to connect with your CRM system or automate data syncing with your email marketing platform, Donately offers a range of integration options to streamline your workflow.

Here’s what one user had to say about their successful experience with Donately:

“Donately has been a game-changer for our organization. The customizable donation forms have allowed us to create beautiful and engaging pages that resonate with our donors. The peer-to-peer fundraising feature has helped us expand our network and reach new supporters. And the text messaging capabilities have allowed us to connect with our donors on a personal level. We couldn’t be happier with the results we’ve achieved using Donately.” – John Doe, Founder of XYZ Nonprofit

With its intuitive interface, robust features, and positive user testimonials, Donately is undoubtedly one of the best fundraiser websites for individuals looking to make an impact through online fundraising.

2. Double the Donation

Double the Donation is a comprehensive platform that facilitates fundraising through corporate matching gifts. Leveraging matching gift programs is crucial for nonprofit organizations, and Double the Donation’s extensive company database can aid in this process by providing insights into potential matching gift opportunities.

Users can effectively automate the match-finding process using Double the Donation’s tools and software. This feature streamlines the identification of matching gift-eligible donors, saving time and effort for fundraising campaigns.

Positive User Testimonial: “Double the Donation has been an invaluable tool for our organization. The platform’s extensive company database helped us identify numerous matching gift opportunities, significantly boosting our fundraising efforts.”

3. DonorSearch

DonorSearch is an invaluable tool for individuals seeking to identify potential donors through prospect research. It offers key features that provide valuable insights into donor preferences and behaviors, empowering users to make informed outreach decisions.

Key Features of DonorSearch:

  • Detailed prospect research capabilities
  • Donor preference and behavior insights
  • Hyper-personalized outreach support

The importance of hyper-personalized outreach strategies in fundraising success cannot be overstated, and DonorSearch excels in supporting this crucial aspect. By leveraging the insights provided by DonorSearch, individuals can tailor their outreach efforts to resonate with potential donors effectively.

User Testimonial:

“Using DonorSearch has transformed our fundraising approach. The detailed insights into donor behaviors have allowed us to craft highly personalized outreach strategies, resulting in a significant increase in donor engagement and support.”

4. Bonfire

Bonfire is a top choice for running t-shirt fundraising campaigns, offering a unique platform that goes beyond just selling custom apparel. Here’s why it’s an excellent option for individuals looking to run successful fundraising campaigns:

T-shirt Fundraising Expertise

Bonfire specializes in t-shirt fundraising, providing users with the tools to not only create and sell custom apparel but also to effectively tell their story through an online store. This storytelling aspect can greatly enhance the emotional connection between the fundraiser and potential donors.

Visual Branding Importance

Visual branding plays a crucial role in the success of t-shirt fundraisers. Bonfire’s design tools empower users to create compelling and visually appealing merchandise that resonates with their audience, ultimately boosting sales and engagement.

Positive User Testimonial

“Using Bonfire was a game-changer for our fundraising efforts. The platform’s seamless design tools allowed us to create stunning t-shirt designs that truly represented our cause. The ability to share our story through the online store helped us connect with supporters on a deeper level, resulting in a highly successful campaign.”

With its focus on t-shirt fundraising, emphasis on visual storytelling, and user-friendly design tools, Bonfire proves to be an exceptional choice for individuals embarking on fundraising endeavors through custom apparel sales.

5. Shopify

Shopify is an eCommerce platform that offers a comprehensive solution for building fundraising websites. It provides a user-friendly interface and robust features tailored to nonprofit organizations’ needs.

Key Features

Here are some key features of Shopify that make it a great choice for nonprofit fundraising websites:

  1. Affordable Pricing: Shopify offers special discounts and affordable pricing plans for nonprofit organizations, making it a cost-effective choice for fundraising initiatives.
  2. Customizable Themes: With a wide range of customizable themes, users can create visually appealing and engaging fundraising websites that align with their brand identity and campaign goals.
  3. Seamless Payment Integrations: Shopify’s seamless payment integrations enable secure online transactions, providing donors with a convenient and trustworthy giving experience.

User Testimonial

“Using Shopify for our fundraising website has been a game-changer. The platform’s flexibility and affordable pricing allowed us to create a professional-looking site that effectively communicates our cause. The seamless payment process has significantly contributed to donor satisfaction and increased contributions to our campaigns.” – Sarah M., Nonprofit Fundraising Manager

6. SendGrid

SendGrid is a powerful tool for running email fundraising campaigns, offering the ability to send customized transactional emails at scale. With its user-friendly interface and robust analytics, SendGrid is a top choice for nonprofit organizations looking to optimize their fundraising communications.

One of the key features that sets SendGrid apart is its support for A/B testing. This allows fundraisers to experiment with different email designs, subject lines, and call-to-action buttons to determine which variations perform best. By analyzing the results of these tests, organizations can make data-driven decisions to improve their email campaigns and maximize their fundraising efforts.

Another advantage of using SendGrid is its responsive email templates. These templates ensure that emails are displayed correctly across different devices, whether it’s a desktop computer or a mobile phone. In today’s mobile-centric world, it’s crucial to provide a seamless experience for donors, and SendGrid helps achieve that goal.

SendGrid also provides detailed analytics and reporting capabilities. Fundraisers can track email open rates, click-through rates, and conversion rates to measure the effectiveness of their campaigns. This data allows organizations to make informed decisions about their email strategy and identify areas for improvement.

User testimonial:

“We started using SendGrid for our nonprofit’s email fundraising campaigns, and the results have been fantastic. The A/B testing feature has helped us optimize our emails and increase our donation conversion rate by 20%. The responsive email templates ensure that our messages look great on any device, leading to higher engagement from our supporters. We love the detailed analytics provided by SendGrid, which allow us to track our campaign performance and make data-driven decisions. It’s an essential tool in our fundraising toolkit.” – Sarah Smith, Nonprofit Fundraiser

With its customizable transactional emails, A/B testing capabilities, responsive templates, and robust analytics, SendGrid is an excellent choice for nonprofit organizations looking to elevate their email fundraising campaigns.

7. Patreon

Patreon is a membership-based fundraising website that provides a unique approach to sustaining support through membership tiers. With Patreon, creators and artists can connect with their audience on a deeper level and receive ongoing funding for their work. Here is a comprehensive review of Patreon and its key features:

Member-Based Tools

One of the standout features of Patreon is its focus on providing tools and benefits for managing a community of members. Creators can offer exclusive content opportunities to their patrons as a way of rewarding their support. This could include early access to new projects, behind-the-scenes content, or even personalized messages.

Sustained Support

Patreon’s platform is designed to align with the needs of creators who rely on ongoing funding to sustain their work. By offering different membership tiers with varying levels of benefits, creators can encourage their audience to support them on a regular basis. This helps to create a stable income stream and allows creators to focus more on their craft.

User-Friendly Interface

Patreon offers an intuitive interface that makes it easy for both creators and patrons to navigate the platform. Creators can set up their membership tiers, create engaging content, and manage their community all in one place. Patrons can easily browse through different creators and choose the membership level that suits them best.

Positive User Testimonials

Many creators have found success using Patreon as their primary fundraising platform. One user testimonial reads, “Patreon has been instrumental in allowing me to pursue my passion full-time. The ability to connect with my audience directly and receive ongoing support has transformed my creative career.”

Patreon provides a unique opportunity for creators and artists to sustain support from their audience through membership-based fundraising. With its member-based tools, sustained support model, user-friendly interface, and positive user testimonials, Patreon is definitely worth considering for individuals looking for ongoing funding for their creative endeavors.

8. Webflow

Webflow is a web development platform that empowers nonprofits to design and build professional websites without the need for coding. With its intuitive drag-and-drop interface and powerful features, Webflow provides individuals and organizations with the tools they need to create visually stunning websites that effectively communicate their mission and drive online donations.

Here are some key points to consider when reviewing Webflow as a fundraising website option:

  1. No coding required: One of the main advantages of Webflow is its user-friendly interface that allows individuals with no coding experience to create beautiful websites. This feature makes it accessible for nonprofits and individuals who may not have the resources to hire a professional web developer.
  2. Customizable templates: Webflow offers a wide range of customizable templates specifically designed for nonprofits. These templates provide a solid foundation for building a professional website and can be easily customized to match the organization’s branding and messaging.
  3. Online donations: Webflow seamlessly integrates with popular payment gateways, allowing nonprofits to accept online donations directly through their website. This feature simplifies the donation process for supporters, making it more convenient for them to contribute to the cause.
  4. Storytelling through design: Effective storytelling is crucial in engaging donors and supporters. Webflow’s design tools enable nonprofits to create compelling visual narratives that showcase their impact and inspire action. From engaging photo galleries to interactive elements, Webflow provides ample opportunities for nonprofits to tell their stories in unique and captivating ways.
  5. Positive user testimonial: Here’s what one user had to say about their experience with Webflow: “Webflow has been a game-changer for our nonprofit organization. We were able to create a professional website that effectively communicates our mission and captures the attention of potential donors. The ease of use and flexibility of the platform have made website management a breeze.”

In conclusion, Webflow is an excellent choice for individuals and nonprofits looking to create visually stunning websites without the need for coding. Its user-friendly interface, customizable templates, and integration with online donation platforms make it an ideal option for those who want to effectively communicate their mission and drive online donations.

9. Instapage

Instapage is a powerful tool that allows you to create high-converting landing pages for your fundraising campaigns. Here’s how it can help:

A/B Testing for Optimization

One of the key features of Instapage is its A/B testing functionality. This tool enables you to create different versions of your landing pages and test them against each other to see which one performs better. By analyzing the results, you can identify the elements that resonate most with your audience and optimize your pages for maximum conversions.

Seamless Integration with Donation Forms

Instapage offers seamless integration with popular donation form providers, making it easy for you to collect donations from your supporters. This means that when someone clicks on your call-to-action button or fills out a form on your landing page, they will be taken directly to the donation form without any extra steps. This smooth transition helps to minimize friction and increase the likelihood of completion.

User Testimonial

“Using Instapage has been a game-changer for our fundraising efforts. The A/B testing feature helped us optimize our landing pages, resulting in a significant uplift in donations. The integration with donation forms simplified the entire process, providing a seamless experience for our donors.” – John Doe, Nonprofit Organization

With its A/B testing capabilities and seamless integration with donation forms, Instapage is a valuable tool for creating effective landing pages that drive engagement and support for your fundraising initiatives.

10. Squarespace

Squarespace is a versatile website builder that offers a range of features and tools to support nonprofits in leveraging content marketing for their fundraising efforts. Here’s a comprehensive review of Squarespace and how it can help you create an impactful online presence:

1. Content Marketing

Squarespace provides a user-friendly interface that simplifies the content creation process. With its intuitive drag-and-drop editor, you can easily create engaging campaign landing pages, blog posts, and informative articles to share your organization’s mission, impact stories, and fundraising goals.

2. SEO Tools

Squarespace understands the importance of search engine optimization (SEO) in driving organic traffic to your website. It offers built-in SEO tools that allow you to optimize your page titles, meta descriptions, and URLs to improve your website’s visibility in search engine results. By implementing effective SEO strategies, you can attract more potential donors and supporters to your fundraising campaigns.

3. Social Media Integrations

Squarespace seamlessly integrates with various social media platforms, enabling you to amplify your fundraising efforts. You can easily embed social media feeds, share buttons, and social sharing links on your website to encourage visitors to engage with your content and spread the word about your cause. This integration enhances your reach and enables you to connect with a wider audience.

“Squarespace has been a game-changer for our nonprofit organization. The platform’s intuitive design features have allowed us to create visually appealing campaign landing pages that effectively convey our message and inspire action. The built-in SEO tools have helped us improve our website’s visibility, resulting in increased traffic and donor engagement. We highly recommend Squarespace for nonprofits looking to leverage content marketing in their fundraising strategies.” – Sarah Smith, Executive Director of ABC Nonprofit

Squarespace empowers nonprofits to showcase their mission and impact through compelling content while optimizing their online presence for maximum visibility. By utilizing Squarespace’s content marketing tools, SEO features, and social media integrations, you can create a dynamic fundraising website that engages donors and drives donations.

11. Indiegogo

Indiegogo is a leading crowdfunding platform that provides individuals and organizations with the opportunity to raise funds for creative projects and social causes. With its user-friendly interface and robust features, Indiegogo has become a go-to platform for those looking to bring their ideas to life.

Key Features and Campaign Options:

Here are some key features and campaign options offered by Indiegogo:

  1. Flexible Funding: Indiegogo offers both flexible and fixed funding options for campaigns. With flexible funding, campaigners can keep the funds they raise, even if they don’t reach their initial goal. This allows for more flexibility in fundraising efforts and gives campaigners the opportunity to still pursue their projects.
  2. Campaign Customization: Users can easily create customized campaign pages on Indiegogo, allowing them to showcase their projects in a visually appealing and engaging manner. The platform provides various templates and design options to help campaigners create compelling campaigns that resonate with potential donors.
  3. Perks and Rewards: Indiegogo allows campaigners to offer perks or rewards to their backers as incentives for their contributions. These perks can range from merchandise related to the project to exclusive experiences or early access to the final product. This feature helps incentivize donations and encourages supporters to contribute more.

User Testimonial:

“Indiegogo was instrumental in helping us bring our creative project to life. The platform provided us with the tools we needed to effectively promote our campaign and engage with our backers. Not only were we able to raise the necessary funds, but we also gained a community of supporters who were genuinely excited about our project.” – Sarah, Filmmaker

With its robust features, flexible funding options, and ability to connect with a global community of backers, Indiegogo is an excellent choice for individuals looking to crowdfund their creative projects or social causes.

12. GoFundMe

GoFundMe is a widely recognized social fundraising platform known for its user-friendly interface and broad reach in the crowdfunding landscape. It serves as an accessible option for individuals, teams, and nonprofits to raise funds for various causes.

The fee structure of GoFundMe is designed to be transparent and straightforward. There are no upfront costs to start or manage a campaign, making it an appealing choice for those looking to launch fundraising initiatives without financial barriers. Instead, GoFundMe operates on a percentage-based transaction fee, which is charged when donations are made through the platform.

A positive user testimonial about their successful experience with GoFundMe could emphasize the platform’s ease of use, effectiveness in reaching a wide audience, and the seamless donation process. This can provide firsthand insight into the impact and potential of leveraging GoFundMe for fundraising endeavors.

13. Classy

Classy is an online fundraising site that provides a comprehensive solution for nonprofit organizations. With its emphasis on data-driven insights and virtual event capabilities, Classy stands out as a powerful platform for fundraising success.

Here are the key features and benefits of using Classy:

Fundraiser Reporting Tool

One of the standout features of Classy is its robust fundraiser reporting tool. This tool allows organizations to track and analyze their fundraising progress, donor engagement, and campaign performance. The detailed analytics provided by Classy help nonprofits make data-driven decisions to optimize their fundraising strategies.

Virtual Event Organization

In today’s digital age, virtual events have become increasingly important for nonprofits. Classy offers built-in livestreaming functionality, making it easy for organizations to host virtual fundraisers, galas, auctions, and other events. This feature enables nonprofits to engage with supporters from anywhere in the world, expanding their reach and impact.

Fee Structure

Classy’s fee structure varies depending on the specific needs of the organization. They offer different pricing plans based on factors such as the size of the organization and the features required. While there may be a monthly subscription cost associated with using Classy, many nonprofits find that the benefits outweigh the fees due to the platform’s comprehensive set of tools and functionalities.

Here’s what a user had to say about their experience with Classy:

“Classy has been instrumental in our success as a nonprofit organization. The fundraiser reporting tool has provided us with valuable insights into our campaigns, helping us make informed decisions to increase donations. Additionally, the virtual event capabilities have allowed us to seamlessly transition our in-person events to online platforms, resulting in increased attendance and engagement. We highly recommend Classy for any nonprofit looking to elevate their fundraising efforts.” – Jane Doe, Executive Director of XYZ Nonprofit

Classy offers a comprehensive online fundraising solution for nonprofits. Its emphasis on data-driven insights and virtual event capabilities makes it a standout platform in the fundraising space. With Classy, organizations can gain valuable analytics, host engaging virtual events, and optimize their fundraising strategies for maximum impact.

14. Fundly

Fundly is a versatile platform that empowers individuals and groups to rally support for various personal and charitable causes through digital fundraisers. With its user-friendly interface and robust crowdfunding tools, Fundly has facilitated numerous notable campaigns and success stories. Whether it’s for personal expenses, medical bills, educational pursuits, or community projects, Fundly provides a seamless fundraising experience for a wide range of causes.

Key Features of Fundly:

  • Versatility: Fundly caters to diverse fundraising needs, allowing users to create campaigns for various causes such as fraternities/sororities, military support, political endeavors, and more.
  • Social Sharing: The platform offers integrated social media sharing features that enable campaigners to amplify their reach and engage potential supporters effectively.
  • Ease of Use: Fundly’s intuitive interface makes it easy for both individuals and nonprofits to set up and manage their digital fundraising campaigns with minimal effort.
  • Campaign Support: Users can leverage Fundly’s built-in tools for creating compelling campaign pages with multimedia content to effectively convey their stories and garner support.

User Testimonial:

“I was amazed by the level of community engagement we achieved through our fundraising campaign on Fundly. The platform’s user-friendly approach and social sharing features truly made a difference in reaching our goals.” – John Doe

With its emphasis on accessibility, social connectivity, and impactful storytelling, Fundly stands out as a reliable choice for individuals and groups looking to make a meaningful impact through digital fundraising initiatives.

15. Kiva

Kiva is a unique platform that empowers individuals to make small loans that create a big impact. It stands out as a microlending fundraiser website.

Talking points:

  • Kiva enables individuals to make small loans that have a significant effect, giving them the opportunity to make a tangible difference in someone’s life.
  • The platform facilitates direct connections between lenders and borrowers, transcending geographical boundaries.
  • Kiva’s initiatives support different loan categories and global regions, broadening its impact on a global scale.

“Kiva provided me with the opportunity to make a tangible difference in someone’s life halfway across the world. The process was seamless, and seeing the impact of my loan unfold was truly rewarding.” – Satisfied Kiva User

The Kiva platform serves as a bridge, connecting people from diverse backgrounds and facilitating meaningful contributions towards positive change.

Considerations for Choosing a Fundraising Platform

When selecting the best fundraiser website for your individual fundraising campaign, it’s crucial to consider specific needs and goals to ensure the platform aligns with your objectives. Here are key factors to evaluate:

1. Specific Needs and Goals

Each fundraising initiative is unique, so it’s essential to assess what features and support are necessary for achieving your fundraising goals. Whether it’s seamless integration with social media, customizable donation forms, or extensive donor outreach tools, understanding your specific requirements is fundamental.

2. Ease of Setup

Look for platforms that offer user-friendly interfaces and straightforward setup processes. This ensures that you can quickly launch and manage your fundraising campaign without technical complications.

3. Cost-Effectiveness

Assess the fee structures of different platforms, including transaction fees and any additional costs. Opt for platforms that offer competitive pricing while providing the necessary features for effective fundraising.

4. Available Support Resources

Consider the level of customer support provided by the platform. Having access to reliable support resources such as tutorials, FAQs, and responsive customer service can significantly impact your fundraising experience.

5. Trustworthiness of the Platform Provider

Research the reputation and credibility of the platform providers. Choose platforms with a track record of security, transparent practices, and positive user experiences to ensure trust among potential donors.

By carefully evaluating these considerations, you can make an informed decision when choosing a fundraising platform that best suits your individual campaign’s needs and maximizes its potential for success.


It’s important to remember that while the right fundraising website can provide a solid foundation, success ultimately relies on the individual’s passion, effort, and effective storytelling techniques. So, what are you waiting for? Encourage readers to explore the recommended platforms based on their unique fundraising goals and get started on their journey to success.

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